Southern Arizona Urgent Care came to us with a problem They were using a brand concept that had been designed for them a year ago, but were struggling to get enough patients to keep the doors open.
After a complete analysis, we found that the branding and marketing strategies were not focused on the target patients. The direct mail pieces were ineffective in motivating people to come to the office. Neighborhood outreach was spotty at best.
Starting with the website, we used the bones of the original brand to create a patient-focused experience designed to bring people into the practice. A redesigned direct mail campaign created community awareness, and a user-friendly website was developed. Since that time, SAUC has enjoyed months of record-breaking growth in patient care, and they have expanded the practice to include an adjacent family care office.
“Affordable Image is a complete marketing solution for any individual or company big or small. I feel that three major facets separate them from other marketing companies I have worked with. First, the one stop nature of their organization. They can design, print, and track any and all marketing collateral for your business. Second, they have an uncanny ability to understand custom unique projects at a higher level by anticipating your wants and needs before you even ask. Third, and most important to me, They Listen to Their Clients! There is nothing more frustrating when you work with some one that does not really get you vision and tries to push their own selfish agenda. In the almost 3 years I have worked with AI this has never been the case. They are great listeners, have great ideas that pushes your concept to a new level. I would highly recommend working with Affordable Image for any and all of your branding or marketing needs. There is not a company that can compare to what they provide to each and every one of their clients.”
– David P. Skinner, MD, PhD, MBA
President & CEO
Southern Arizona Urgent Care
Southern Arizona Family Care Plus
Oro Valley Instruments