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I’m not on Facebook. How do I get to my business Facebook page?

Dalia Lopez Digital Strategist | Is a Photo Release Document necessary?

How do I access my business Facebook page? This could be one of the most common questions clients ask me.  The short answer is…before you can claim that you own a business, Facebook wants to know you’re a real-live human being. You can’t create a business page from scratch. It must be connected to your…

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When should I start planning my holiday marketing?

Ingrid Snow

This is a great question. And to all my overachievers I would say to start planning the previous January. However, I know this is not a reality for most business owners. But waiting until all the Halloween candy has been given out will have you scrambling to create and implement your holiday marketing initiatives. Not…

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Golden Rules for Your Website Content (PART TWO)

Ask an Expert Tricia Pina

Have you ever looked at your website and thought “I just don’t like this one part…” You’re not alone! Many business owners set out to build a website that appeals to them. Lovingly and with a virtual hug we say, “there’s more to this than if you like it”. In case you missed reading the…

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I just want a simple website, how much information do we really need?

Ask an Expert Tricia Pina

This is a great question and one that our clients ask all the time. Whether it’s during our initial ‘get-to-know-you’ meeting or when they are reviewing their site, some clients wonder why we build a site with “so much information” or why we repeat information on different website pages. First, let me assure you it’s…

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How does a small business make a BIG impression on the telephone?

Ask an Expert Judy Cude

I am so glad you asked! I am passionate about making a great first impression for every caller whether it’s their first call or they’ve called a hundred times before. Even if they’ve called the wrong number, I believe people remember those interactions. The overall success of any business depends on the impression made on…

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Do Google Ads really work for a small business?

Ask An Expert Brian Powell

The short answer is, yes, Google Ads are a cost-effective marketing initiative that can produce quality leads and conversions for any business, big or small. But they must be strategically specific.   Google reports that the average business earns about $2 for every $1 spent on Google Ads. (Source: Google). That’s a great return. And you…

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We want more reviews but how do we ask for them?

Ask an Expert Desra Simpson

Great question! I think most people find it difficult or at the very least, uncomfortable, to ask for reviews. I think it’s even harder for those in healthcare. Most businesses today are asking for reviews one way or another. They have links on their websites and social media pages. They use review generation platforms and…

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Is Search Engine Optimization (SEO) worth the ongoing investment?

Vincent Baron Director of Technical Operations

Search Engine Optimization is a critical component to the success of any digital marketing campaign. If you aren’t evolving and optimizing with Google’s changes, then you will be a small needle, in a constantly growing and changing haystack. Search Engine Optimization is a highly competitive, ever-changing landscape. In order to quickly adapt to the latest…

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